The Power Of Choice
Effectiveness. Efficiency. Effectuation.
Our Business Leadership Consulting Story
EF Choice & Associates are experienced professionals in the leadership coaching industry. Our team of business leadership coaches are constantly gaining, and creating new tools, coaching initiatives, and methods, which directly influence how we execute the most impactful coaching solutions within your organization. With our innovative systematic approach, we help your organization become more agile. We develop more adaptable leaders, transform your teams, and help your organization thrive in constantly changing internal and external environments.
Our Mission
To help companies, small and large, define strategic objectives and formulate innovative solutions to effectively, and efficiently, reach desired business objectives.
Our Target Priorities - Building A Foundation To Thrive
Eugene Frazier, Founder & CEO
Core Focus Areas
Courageous
Leadership
In today’s ruthless business landscape, brands must buck the norm of preservation mode in order to liberate their business models forward. Leaders must learn to take action.
Leadership
Transformation
Establish strategic alignment with trusted internal resources to design and develop customized training programs and leadership development strategies.
Executive
Coaching
Taking senior leader's performance to the next level by using Stakeholder Centered Coaching methodology modeled after Dr. Marshall Goldsmith, the #1 Coach in the world.
Organizational
Effectiveness
Distinct focus on organizational competencies that are critical to achieving team alignment, effective execution and the allocation of scarce resources to achieve strategic business objectives.
Mergers &
Acquisitions
Mergers and acquisitions and corporate restructuring are a significant part of the corporate finance world. Every single day, separate companies combine to form larger ones.
Legacy & Wealth
Building
Our mission is to educate and guide individuals through a systematic process to build wealth and develop a sustainable legacy.